Building a Scalable Financial Wellness Platform with AWS

The client partnered with NeenOpal to develop a modern financial wellness platform tailored for individuals, families, and small businesses. The platform aimed to simplify money management across generations through features like account aggregation, budgeting tools, and multi-role access. NeenOpal brought this vision to life by building a scalable, secure, and insight-driven SaaS platform — powered by a serverless AWS architecture and designed for enterprise-grade reliability.

Building a Scalable Financial Wellness Platform with AWS
99.99%KPI Arrow
Platform Uptime
<2sKPI Arrow
API Response Time (P95)
80%+KPI Arrow
Cloud Workload Coverage
0KPI Arrow
Downtime Deployments
100%KPI Arrow
Audit Logging Coverage
<5sKPI Arrow
Full Bank Data Sync
90%KPI Arrow
CI/CD Pipeline Test Coverage

Customer Challenges

Despite a clear mission to enhance financial wellness, the client faced several technical and user-focused hurdles. From fragmented tools and inconsistent data to limited collaboration and manual reporting, building a seamless, secure, and real-time financial wellness platform required overcoming complex challenges.

Challenges in Implementing Vendor Agreement

Fragmented View of Personal Finances

Users struggled to juggle multiple apps and platforms to manage bank accounts, credit cards, investments, and crypto wallets — making it nearly impossible to gain a real-time, consolidated view of their financial health.

Inconsistency in Metadata checks

Absence of Household Financial Collaboration

There was no secure, intuitive tool for families to collaboratively budget, set financial goals, or manage expenses across generations — from parents to children to caregivers.

Defining Metadata Coverage and Monitoring Levels

API Overload Without Standardization

The need to support over 20 different financial APIs introduced inconsistencies in formats, sync frequency, and authentication, requiring a unifying layer with standard schema and retry mechanisms.

Low Adoption of Existing Tableau Dashboards

Manual & Error-Prone Reporting

Users relied on spreadsheets and email reminders to track spending, often missing key insights, duplicate charges, or irregularities — reducing their ability to make informed financial decisions.

Solutions

NeenOpal built a scalable, cloud-native financial wellness solution using AWS to unify financial data, enable role-based access, and automate workflows. By combining serverless architecture with smart integrations, we delivered a secure, future-ready platform tailored to diverse user needs.

NeenOpal designed and delivered a robust, multi-tenant SaaS platform with secure access, real-time syncing, and family-first budgeting.

01

Our team integrated over 20 financial APIs and built easy-to-use dashboards for different users—like individuals, parents, children, and caregivers. Features like budget limits, spending categories, trends, and smart alerts helped users make better daily financial decisions.

02

The architecture used AWS Lambda, API Gateway, Aurora Serverless, and secure role-based Cognito login to scale effortlessly as the user base grew.

03

Why choose NeenOpal?

The client selected NeenOpal for our ability to bridge business goals with deep cloud-native engineering expertise. We delivered more than code — we built a resilient, compliant system designed to go live fast and scale effortlessly. Our experience with financial data, AWS tools, and SaaS architecture enabled us to move from concept to product with clarity, agility, and ownership.

Services Used

AWS CodePipeline
AWS CodePipeline
CodeDeploy
CodeDeploy
CodeBuild
CodeBuild
CloudWatch
CloudWatch
CloudTrail
CloudTrail
PostgreSQL
PostgreSQL
AWS Lambda
AWS Lambda
EC2
EC2
S3
S3
CloudFront
CloudFront
SquareSpace
SquareSpace
AWS Cognito
AWS Cognito
IAM
IAM
KMS
KMS
Secrets Manager
Secrets Manager
React.js
React.js
React Native
React Native
Angular JS
Angular JS
Python
Python
GitHub
GitHub
Plaid
Plaid
Bill.com
Bill.com
Exchange Rates
Exchange Rates
Stripe.com
Stripe.com

Benefits

The platform now helps users with real-time insights, collaborative tools, and a seamless experience. With AWS-driven scalability and automation, the client reduced operational overhead while improving financial planning and decision-making across households and businesses.

Conclusion

NeenOpal delivered more than just a platform—we enabled a mission. Our client now empowers thousands to gain visibility, control, and alignment across finances. With AWS-native foundations, the product is built to scale, adapt, and serve a growing community of families and small businesses.

Authors

Subhojit Dey

Project Delivery Lead

LinkedIn

Madiha Khan

Content Writer

LinkedIn
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