In this blog, we are going to talk about our work in Recommendation Engines with a top cosmetic brand of one of the largest CPG companies in the world.

One of the things that people will notice after years of usage of a variety of beauty and skincare products is that big brands do not always deliver the results they promise.

Advancements in Data Analytics and Artificial Intelligence are set to fast track the Covid-19 vaccine development process.

Maintain a cost-efficient and agile supply chain is important in almost all the industries.

Cohort analysis enables businesses to channelize their efforts to obtain a deeper understanding of their customers.

I visited China as a part of the Indian Delegation on Big Data for International Big Data Expo 2017.

Consumer spending is a crucial aspect for any business, as one can produce only after knowing how much will be consumed.

Google Analytics and Salesforce are two on-demand business tools, many B2B businesses use both tools to optimize their digital customer experiences.

CRM Analytics, formerly Tableau CRM, is a cloud-based platform for combining data from multiple sources, creating interactive visualizations of that data, and sharing those visualizations across applications.

Salesforce reports and dashboards represent the analytical aspects of the CRM.