NeenOpal Web Analytics: Grow with Precision

Maximize your digital ROI with NeenOpal’s end-to-end Web Analytics consulting services powered by Google Analytics 4 (GA4), Google Tag Manager (GTM), and BigQuery. From clean tracking implementations to data-rich dashboards, we empower you to precisely monitor user behavior and scale marketing performance.

NeenOpal Web Analytics: Grow with Precision
GA4 Strategy & Implementation
GA4 Strategy & Implementation

Build a solid analytics foundation with GA4 configurations, custom dimensions, events, and goal tracking aligned with business KPIs.

Behavioral Insights & Optimization
Behavioral Insights & Optimization

Understand customer journeys like never before. Identify drop-offs, drive conversions, personalize experiences across touchpoints.

GTM Governance & Automation
GTM Governance & Automation

Centralized tag management with GTM to simplify tracking, minimize code dependencies, and enable faster marketing execution.

BigQuery & Reporting
BigQuery & Reporting

Integrate GA4 with BigQuery for granular user-level analysis and cross-platform data blending, fueling your BI and marketing intelligence.

Quotation Icon

NeenOpal Intelligent Solutions is understanding and invests heavily in the project at hand. Each member of the team is interested and knowledgeable about the process. The engagement resulted in an optimized inventory and increased sales, meeting the expectations of our internal team!

Testimonial Credit

Kapila Perera

IT Director, Singer Sri lanka PLC

Our Offerings

GA4 Setup & Comprehensive Audit Services

GA4 Setup & Comprehensive Audit Services

Complete property setup, data stream configuration, and compliance-ready audits, ensuring accurate, scalable tracking from Day 1.

Custom Event & Conversion Tracking

Custom Event & Conversion Tracking

Implement meaningful interactions by aligning tailored events for form fills, video views, downloads, and eCommerce steps.

Tag Manager Deployment & QA

Tag Manager Deployment & QA

Design, deploy, and validate GTM containers, triggers, and variables. With professional QA, maintain data integrity and reduce tag errors.

Cross-Domain & Server-Side Tracking

Cross-Domain & Server-Side Tracking

Track users across domains and platforms with privacy-forward server-side tagging, improving data accuracy and journey visibility.

Attribution Modeling & Journey Mapping

Attribution Modeling & Journey Mapping

Move beyond last-click with GA4’s data-driven attribution. Identify top channels and touchpoints to map full user journeys.

Advanced Data Layer Implementation

Advanced Data Layer Implementation

Collaborate with your developers or use our certified team to structure robust data layers for seamless tracking logic and consistent reporting.

Custom Dashboards & Automated Reports

Custom Dashboards & Automated Reports

Visualize key metrics with role-based dashboards and automated reporting pipelines powered by Looker Studio, BigQuery, or your preferred tool.

CRM & Backend Data Reconciliation

CRM & Backend Data Reconciliation

Bridge the gap between GA4 and your CRM or transaction data to ensure unified and trustworthy reporting across the funnel.

Tools & Technologies We Use

Ga4 Consent Mode V2
Ga4 Consent Mode V2
Google Analytics 4
Google Analytics 4
Google Bigquery
Google Bigquery
Google Tag Manager GTM
Google Tag Manager GTM
Looker Studio
Looker Studio
Segment
Segment
Snowplow
Snowflow
Tealium
Tealium

Our Approach

Our Approach For Web Analytics

Ready to Turn Your Digital Presence into a Growth Engine?

Partner with NeenOpal for expert web analytics consulting and unlock the full potential of GA4, GTM, and BigQuery to turn data into decisions.

Industries

From non-profits to eCommerce, real estate, and ed-tech, NeenOpal’s web analytics consultants deliver GA4 strategies tailored to your industry, turning insights into impact.

Why Choose Us?

NeenOpal’s web analytics experts combine GA4, GTM, and BigQuery skills with a business-first mindset. As your Google Analytics consulting partner, we turn data into clear, actionable insights that fuel real growth.

GA4 & GTM Specialists

GA4 & GTM Specialists

As a Google Analytics service provider, we specialize in GA4 migration, eCommerce tracking, consent management, and funnel analytics.

Business-Driven Analytics

Business-Driven Analytics

We go beyond simply implementing tags; we deeply decode your entire customer journey to enhance acquisition, retention, and overall ROI.

Agile & Transparent

Agile & Transparent

Stay in control with ticket-based collaboration, T&M tracking, and regular progress updates that keep you informed every step of the way.

Cross-Platform Expertise

Cross-Platform Expertise

Seamlessly integrate analytics with CRMs, backend systems, or CDPs using BigQuery, custom pipelines, and automated workflows for enhanced insights.

Privacy-First Approach

Privacy-First Approach

All implementations adhere to leading privacy laws like GDPR and CCPA, so you stay compliant without compromising insights.

Proactive Optimization

Proactive Optimization

We don’t just report numbers, we monitor your analytics setup and recommend improvements to ensure tracking evolves with business needs.

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Contact Us

Contact Us To See How We Can Help You Achieve Your Goals